Counterintuitive marketing : achieve great results using uncommon sense / Kevin J. Clancy and Peter C. Krieg.
Publication details: New York : Free Press, c2000.Description: xiii, 350 p. : ill. ; 24 cmISBN:- 0684855550
- 658.8 21
- HF5415 .C5277 2000
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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NMC Library | Stacks | HF5415 .C5277 2000 (Browse shelf(Opens below)) | 1 | Available | 33039000645845 |
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| HF5413 .D45 2018 The green bundle : pairing the market with the planet / | HF5414 .D38 2002 The moral dimension of marketing : essays on business ethics / | HF5415 .B637 2008 Marketing ethics / | HF5415 .C5277 2000 Counterintuitive marketing : achieve great results using uncommon sense / | HF5415 .E796 2005 Ethical marketing / | HF5415 .H7416 2012 Trust me, I'm lying : the tactics and confessions of a media manipulator / | HF5415 .K674 2013 Customer sense : how the 5 senses influence buying behavior / |
Includes index.
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