Strategy in information and influence campaigns : how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want / Jarol B. Manheim.
Publication details: New York : Routledge, 2011.Description: xiv, 323 p. : ill. ; 24 cmISBN:- 9780415887281 (hardback : alk. paper)
- 0415887283 (hardback : alk. paper)
- 9780415887298 (pbk. : alk. paper)
- 0415887291 (pbk. : alk. paper)
- 9780203833285 (e-book)
- 0203833287 (e-book)
- 322.40973 22
- JA85.2.U6 M373 2011
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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Book
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NMC Library | Stacks | JA85.2 .U6 M373 2011 (Browse shelf(Opens below)) | 1 | Available | 33039001201770 |
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Includes bibliographical references and indexes.
Points of origin -- Information and influence campaigns -- Strategy and tactics in campaign communication I : winning the argument -- Strategy and tactics in campaign communication II : shaping the decision -- Networks and netwaves : organizing for influence -- Riding the waves : strategy and tactics in network activation -- Feeling the pressure : the dimensionality of targets -- Guarding the castle : deterring, deflecting, minimizing or defeating information and influence campaigns -- Information, and influence.
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