Ads to icons : how advertising succeeds in a multimedia age / Paul Springer.
Publication details: London ; Philadelphia : Kogan Page, c2007.Description: xviii, 379 p. : ill. ; 25 cmISBN:- 9780749449360
- 0749449365
- 659.1/13 22
- HF5823 .S76 2007
Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | NMC Library | Stacks | HF5823 .S76 2007 (Browse shelf(Opens below)) | 1 | Available | 33039001020196 |
Includes bibliographical references (p. [363]-367) and index.
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