Ethical marketing / (Record no. 9416)
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000 -LEADER | |
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fixed length control field | 01173pam a22003134a 4500 |
001 - CONTROL NUMBER | |
control field | 2004006840 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | DLC |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190729102934.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 040323s2005 nju b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2004006840 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0131848143 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
042 ## - AUTHENTICATION CODE | |
Authentication code | pcc |
049 ## - LOCAL HOLDINGS (OCLC) | |
Holding library | EY8Z |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .E796 2005 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 174/.96588 |
Edition number | 22 |
245 00 - TITLE STATEMENT | |
Title | Ethical marketing / |
Statement of responsibility, etc. | Patrick E. Murphy ... [et al.]. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. | Pearson Prentice Hall, |
Date of publication, distribution, etc. | c2005. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi, 266 p. ; |
Dimensions | 23 cm. |
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | Basic ethics in action |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references (p. 248-257) and index. |
505 0# - FORMATTED CONTENTS NOTE | |
Formatted contents note | Ethical reasoning and marketing decisions -- Ethics in researching and segmenting markets -- Product management ethics -- Ethical issues in distribution channels and pricing -- Ethics in advertising and on the Internet -- Personal selling ethics -- Implementing and auditing ethical marketing. |
596 ## - | |
-- | 1 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Moral and ethical aspects. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Murphy, Patrick E., |
Dates associated with a name | 1948- |
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) | |
Series part designator, SPT (RLIN) | u173882 |
949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
h | EY8Z |
i | 33039000751692 |
903 ## - LOCAL DATA ELEMENT C, LDC (RLIN) | |
a | 9416 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Koha item type |
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Library of Congress Classification | Stacks | 06/19/2018 | 1 | HF5415 .E796 2005 | 33039000751692 | 07/06/2023 | 12/04/2022 | 1 | Book |