The design of everyday things / Don Norman.

By:

Norman, Donald A

Publisher: New York, New York : Basic Books, [2013]Edition: Revised and expanded editionDescription: xviii, 347 pages : illustrations ; 21 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780465050659

Uniform titles:

Psychology of everyday things

Subject(s):

DDC classification:

745.2001/9 23

LOC classification:

TS171.4 .N67 2013

Other classification:

BUS057000 | PSY003000 | DES011000

Summary: "Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them. "-- Provided by publisher.

Holdings
Item type	Current library	Shelving location	Call number	Copy number	Status	Date due	Barcode
Book	NMC Library	Stacks	TS171.4 .N67 2013 (Browse shelf(Opens below))	1	Available		33039001335883

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Previous	TS171.4 .F83 2010 Eco-design : the sourcebook /	TS171.4 .I58 1993 Industrial design : reflection of a century /	TS171.4 .M66 2012 Design is a job /	TS171.4 .N67 2013 The design of everyday things /	TS171.4 .S3 Nineteenth century modern; the functional tradition in Victorian design.	TS171.57 .D58 2017 Hackerspaces : making the maker movement /	TS171.57 .D68 2016 Free to make : how the maker movement is changing our schools, our jobs, and our minds /	Next

"Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them. "-- Provided by publisher.

Includes bibliographical references (pages 321-330) and index.

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