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Fifty typefaces that changed the world / John L. Walters.

By: Series: Design MuseumPublisher: London : Conran Octopus, 2013Description: 106 pages : illustrations (some color) ; 22 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781840916294
  • 184091629X
Other title:
  • 50 typefaces that changed the world
Subject(s): Genre/Form: DDC classification:
  • 686.2/2 23
LOC classification:
  • Z250 .A2 W35 2013
Summary: The digital revolution has made typesetters of us all as we define our identities through the typefaces we choose to communicate with the world. In this witty and insightful book John L Waters explores 50 of the most influential typefaces and shows them in use on posters, perfume packaging, buildings and more. From the power of Gotham - the typeface used in Obama's first presidential campaign - to Wim Crouwel's digital-taming New Alphabet, this is a book of visual treats and wonderful stories.

Includes index.

The digital revolution has made typesetters of us all as we define our identities through the typefaces we choose to communicate with the world. In this witty and insightful book John L Waters explores 50 of the most influential typefaces and shows them in use on posters, perfume packaging, buildings and more. From the power of Gotham - the typeface used in Obama's first presidential campaign - to Wim Crouwel's digital-taming New Alphabet, this is a book of visual treats and wonderful stories.

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