The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / by David Meerman Scott.
Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2007.Description: xx , 275 p. ; 23 cmISBN:- 9780470113455 (cloth : alk. paper)
- 0470113456 (cloth : alk. paper)
- 658.8/72 22
- HF5415.1265 .S393 2007
Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | NMC Library | Stacks | HF5415.1265 .S393 2007 (Browse shelf(Opens below)) | 2 | Available | 33039001180578 |
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HF5415.1265 .H46 2013 Digital Marketing Analytics : Making Sense of Consumer Data in a Digital World / | HF5415.1265 .L63 2001 Gonzo marketing : winning through worst practices / | HF5415.1265 .P57 2014 A social strategy : how we profit from social media / | HF5415.1265 .S393 2007 The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / | HF5415.1265 .S6513 2020 Branded interactions : marketing through design in the digital age / | HF5415.127 .G76 2008 The age curve : how to profit from the coming demographic storm / | HF5415.13 .B778 2012 Paid, owned, earned : maximizing marketing returns in a socially connected world / |
Includes index.
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