Marketing ethics / George G. Brenkert.
Series: Foundations of business ethicsPublication details: Malden, MA : Blackwell Pub., 2008.Description: xii, 256 p. : ill. ; 24 cmISBN:- 9780631214229 (hardcover : alk. paper)
- 9780631214236 (pbk. : alk. paper)
- 174/.9381 22
- HF5415 .B637 2008
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Book
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NMC Library | Stacks | HF5415 .B637 2008 (Browse shelf(Opens below)) | 1 | Available | 33039001068393 |
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| HF5389 .L36 2016 The etiquette edge : modern manners for business success / | HF5413 .D45 2018 The green bundle : pairing the market with the planet / | HF5414 .D38 2002 The moral dimension of marketing : essays on business ethics / | HF5415 .B637 2008 Marketing ethics / | HF5415 .C5277 2000 Counterintuitive marketing : achieve great results using uncommon sense / | HF5415 .E796 2005 Ethical marketing / | HF5415 .H7416 2012 Trust me, I'm lying : the tactics and confessions of a media manipulator / |
Includes bibliographical references (p. [241]-249) and index.
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