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The Ernst & Young business plan guide / Brian R. Ford, Jay M. Bornstein, Patrick T. Pruitt.

By: Contributor(s): Publication details: Hoboken, N.J. : J. Wiley & Sons Inc., c2007.Edition: 3rd edDescription: xix, 233 p. : ill. ; 23 cmISBN:
  • 0470112697 (pbk.)
  • 9780470112694 (pbk.)
Other title:
  • Ernst and Young business plan guide
Subject(s): DDC classification:
  • 658.4/012 22
LOC classification:
  • HD62.5 .S556 2007
Online resources:
Contents:
The business plan -- Who reads the business Plan? -- Legal forms of a business -- Due diligence -- Contents -- Executive summary -- General company description -- Products and services -- Marketing plan -- Operational plan -- Management and organization -- Major milestones -- Structure and capitalization -- Financial plan -- Confidentiality agreements -- Further considerations -- Resources for the entrepreneur -- Conclusion.

Rev. ed. of: The Ernst & Young business plan guide / Eric S. Siegel, Brian R. Ford, Jay M. Bornstein. 2nd ed. c1993.

Includes index.

The business plan -- Who reads the business Plan? -- Legal forms of a business -- Due diligence -- Contents -- Executive summary -- General company description -- Products and services -- Marketing plan -- Operational plan -- Management and organization -- Major milestones -- Structure and capitalization -- Financial plan -- Confidentiality agreements -- Further considerations -- Resources for the entrepreneur -- Conclusion.

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