NMC Library

The power of little ideas : (Record no. 35087)

MARC details
000 -LEADER
fixed length control field 03240nam a22003738i 4500
001 - CONTROL NUMBER
control field 2016049137
003 - CONTROL NUMBER IDENTIFIER
control field DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190729110743.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161202s2017 mau 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2016049137
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781633691681
Qualifying information (hardcover : alk. paper)
042 ## - AUTHENTICATION CODE
Authentication code pcc
040 ## - CATALOGING SOURCE
Original cataloging agency MH/DLC
Language of cataloging eng
Description conventions rda
Transcribing agency MH
Modifying agency MvI
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD45
Item number .R595 2017
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/063
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Robertson, David C.
Fuller form of name (David Chandler),
245 14 - TITLE STATEMENT
Title The power of little ideas :
Remainder of title a low-risk, high-reward approach to innovation /
Statement of responsibility, etc. by David C. Robertson with Kent Lineback.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1705
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston, Massachusetts :
Name of producer, publisher, distributor, manufacturer Harvard Business Review Press,
Date of production, publication, distribution, manufacture, or copyright notice [2017]
300 ## - PHYSICAL DESCRIPTION
Extent pages cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
520 ## - SUMMARY, ETC.
Summary, etc. Conventional wisdom today says that to survive, companies must move beyond incremental, sustaining innovation and invest in some form of radical innovation. "Disrupt yourself or be disrupted!" is the relentless message company leaders hear. The Power of Little Ideas argues there's a "third way" that is neither sustaining nor disruptive. This low-risk, high-reward strategy is an approach to innovation that all company leaders should understand so that they recognize it when their competitors practice it, and apply it when it will give them a competitive advantage. This distinctive approach has three key elements: It consists of creating a family of complementary innovations around a product or service, all of which work together to make that product more appealing and competitive. The complementary innovations work together as a system to carry out a single strategy or purpose. Crucially, unlike disruptive or radical innovation, innovating around a key product does not change the central product in any fundamental way. In this powerful, practical book, Wharton professor David Robertson illustrates how many well-known companies, including CarMax, GoPro, LEGO, Gatorade, Disney, USAA, Novo Nordisk, and many others, used this approach to stave off competitive threats and achieve great success. He outlines the organizational practices that unintentionally torpedo this approach to innovation in many companies and shows how organizations can overcome those challenges. Aimed at leaders seeking strategies for sustained innovation, and at the quickly growing numbers of managers involved with creating new products, The Power of Little Ideas provides a logical, organic, and enduring third way to innovate.--
Assigning source Provided by publisher
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Disruption is not the only option -- Apple revisited: a third way to view Steve Jobs' approach to innovation -- The four decisions required in the third way -- Decision 1: What is the key product? -- Decision 2: What is your business promise? -- Decision 3: How will you innovate? -- Decision 4: How will you bring it all to market? -- Lessons from an American icon.
596 ## -
-- 1
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Technological innovations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New products.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Lineback, Kent,
Dates associated with a name 1943-
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
Series part designator, SPT (RLIN) u621666
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a HD45 .R595 2017
w LC
c 1
h EY8Z
i 33039001424232
903 ## - LOCAL DATA ELEMENT C, LDC (RLIN)
a 35087
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Koha item type
    Library of Congress Classification     Stacks 06/19/2018 1 HD45 .R595 2017 33039001424232 06/26/2023 02/01/2021 1 Book

Powered by Koha