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Selling yoga : from counterculture to pop culture /

Jain, Andrea R.,

Selling yoga : from counterculture to pop culture / Andrea R. Jain. - xx, 240 pages : illustrations ; 25 cm

Includes bibliographical references and index.

ISBN: 9780199390243 (pbk. : alk. paper) 9780199390236 (cloth : alk. paper)

LCCN: 2014017038

Subjects--Topical Terms:
Yoga--Economic aspects.
Popular culture.

LC Class. No.: BL1238.52 / .J35 2015

Dewey Class. No.: 181/.45

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