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Neuro web design : what makes them click? /

Weinschenk, Susan.

Neuro web design : what makes them click? / Susan M. Weinschenk. - Berkeley, CA : New Riders, c2009. - xiii, 147 p. : ill. ; 23 cm. - Voices that matter . - Voices that matter. .

Includes bibliographical references (p. [135]-139) and index.

ISBN: 0321603605 (pbk.) 9780321603609 (pbk.)

LCCN: 2009277013

Nat. Bib. No.: GBA8D0925 bnb

Nat. Bib. Agency Control No.: 014821238 Uk

Subjects--Topical Terms:
Neuromarketing.
Consumer behavior.
Internet marketing.
Web sites--Design--Psychological aspects.

LC Class. No.: HF5415.126 / .W45 2009

Dewey Class. No.: 658.8342

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