Shoptimism : a journey into the heart and mind of the American consumer /
Eisenberg, Lee, 1946-
Shoptimism : a journey into the heart and mind of the American consumer / by Lee Eisenberg. - New York : Free Press, 2009. - xviii, 334 p. : ill. ; 24 cm.
Includes bibliographical references (p. 318-321) and index.
9780743296250 0743296257
2009002462
Consumer behavior--United States.
Consumers--United States.
HF5415.33.U6 / E47 2009
306.30973
Shoptimism : a journey into the heart and mind of the American consumer / by Lee Eisenberg. - New York : Free Press, 2009. - xviii, 334 p. : ill. ; 24 cm.
Includes bibliographical references (p. 318-321) and index.
9780743296250 0743296257
2009002462
Consumer behavior--United States.
Consumers--United States.
HF5415.33.U6 / E47 2009
306.30973