Readings in advertising, society, and consumer culture /
Readings in advertising, society, and consumer culture /
Roxanne Hovland, Joyce Wolburg, Eric Haley, editors ; foreword by Ron Taylor.
- Armonk, N.Y. : M.E. Sharpe, c2007.
- xiii, 425 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9780765615442 (cloth : alk. paper) 0765615444 (cloth : alk. paper)
2006038940
Advertising--Social aspects--United States.
Consumption (Economics)--Social aspects--United States.
HF5813.U6 / R36 2007
306.3/4
Includes bibliographical references and index.
9780765615442 (cloth : alk. paper) 0765615444 (cloth : alk. paper)
2006038940
Advertising--Social aspects--United States.
Consumption (Economics)--Social aspects--United States.
HF5813.U6 / R36 2007
306.3/4