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The SAGE handbook of political advertising /

The SAGE handbook of political advertising / editors, Lynda Lee Kaid, Christina Holtz-Bacha. - Thousand Oaks, Calif. : SAGE Publications, c2006. - xi, 492 p. : ill. ; 27 cm.

Includes bibliographical references and index.

ISBN: 1412917956 (cloth) 9781412917957

LCCN: 2005037852

Nat. Bib. No.: GBA643086 bnb

Subjects--Topical Terms:
Advertising, Political--Cross-cultural studies.
Television in politics--Cross-cultural studies.

LC Class. No.: JF2112.A4 / S24 2006

Dewey Class. No.: 324.7/3

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