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The marketing research guide /

The marketing research guide / Robert E. Stevens ... [et al.]. - 2nd ed. - New York : Best Business Books, c2006. - xv, 425 p. : ill. ; 23 cm.

Includes bibliographical references and index.

ISBN: 0789024160 (hbk. ) 0789024179 (pbk.)

LCCN: 2005003578

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / .M35585 2006

Dewey Class. No.: 658.8/3

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