000			02977nam a2200349Ia 4500
001			sky305327002
003			SKY
005			20231214184227.0
008			211214s2022 mau 001 0 eng d
010			_a2021059746
020			_a164782351X _q(hardcover)
020			_a9781647823511 _q(hardcover)
040			_aMH/DLC _beng _erda _cDLC _dSKYRV _dMiTN
042			_apcc
050		4	_aHD53 _b.M378 2022
082	0	0	_a650.1 _223/eng/20220107
100	1		_aMartin, Roger L.,
245	1	2	_aA new way to think : _byour guide to superior management effectiveness / _cRoger L. Martin.
260			_aBoston, Massachusetts : _bHarvard Business Review Press, _c[2022]
264		1	_aBoston, Massachusetts : _bHarvard Business Review Press, _c[2022]
300			_a231 pages : _billustrations ; _c24 cm.
336			_atext _btxt _2rdacontent.
337			_aunmediated _bn _2rdamedia.
338			_avolume _bnc _2rdacarrier.
500			_aIncludes index.
505	0		_aOn context -- Marking choices -- Structuring work -- Key activitites.
520			_a"If you could imagine the ultimate guide to the essentials of strategy and management, from one of the world's top business thinkers, what would that look like? It would look like this book. Over a stellar career, Roger Martin has advised CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"-a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the response was typically to just apply it again-with greater enthusiasm. Martin took a fresh, critical approach to helping. When company leaders came to him with fundamental questions-How do you decide where to play and how to win? What is the key to shaping and changing corporate culture? How can you design a successful, sustainable innovation process? -his first response was to break the spell of the current model with a memo articulating a new way to think about the problem at hand, and a more powerful and effective way to successfully overcome it. Over time, these ideas worked their way into Martin's many Harvard Business Review articles. Now, for the first time, they appear together in A New Way to Think. With his trademark incisive intellect and clarity, Martin covers the entire breadth of the management landscape-illuminating the true nature of competition, explaining how company success revolves around customers, revealing how strategy and execution are really the same thing, and much more. Reading like a series of one-on-one sessions with one of the world's leading business thinkers, A New Way to Think is an essential primer for any current or aspiring business leader"-- _cProvided by publisher.
650		0	_aCreative ability in business.
650		0	_aIndustrial management.
650		0	_aOrganizational effectiveness.
650		0	_aSuccess in business.
999			_c523975 _d523975