000			03403nam a22004818i 4500
001			2016025796
003			DLC
005			20190729110833.0
008			160926s2017 nju b 001 0 eng
010			_a 2016025796
020			_a9780813587523 (hardback)
020			_a9780813587516 (pbk.)
020			_z9780813587530 (e-book (epub)
042			_apcc
043			_an-us----
040			_aDLC _beng _erda _cDLC _dMvI
050	0	0	_aPN6728.S9 _bG67 2017
082	0	0	_a741.5/973 _223
084			_aSOC022000 _aPER004030 _aLIT017000 _aCGN007000 _aSOC018000 _aLIT004020 _2bisacsh
100	1		_aGordon, Ian, _d1954-
245	1	0	_aSuperman : _bthe persistence of an American icon / _cIan Gordon.
263			_a1704
264		1	_aNew Brunswick, New Jersey : _bRutgers University Press, _c2017.
300			_apages cm.
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
490	0		_aComics culture
520			_a"After debuting in 1938, Superman soon became an American icon. But why has he maintained his iconic status for nearly 80 years? And how can he still be an American icon when the country itself has undergone so much change? Superman: Persistence of an American Icon examines the many iterations of the character in comic books, comic strips, radio series, movie serials, feature films, television shows, animation, toys, and collectibles over the past eight decades. Demonstrating how Superman's iconic popularity cannot be attributed to any single creator or text, comics expert Ian Gordon embarks on a deeper consideration of cultural mythmaking as a collective and dynamic process. He also outlines the often contentious relationships between the various parties who have contributed to the Superman mythos, including corporate executives, comics writers, artists, nostalgic commentators, and collectors. Armed with an encyclopedic knowledge of Superman's appearances in comics and other media, Gordon also digs into comics archives to reveal the prominent role that fans have played in remembering, interpreting, and reimagining Superman's iconography. Gordon considers how comics, film, and TV producers have taken advantage of fan engagement and nostalgia when selling Superman products. Investigating a character who is equally an icon of American culture, fan culture, and consumer culture, Superman thus offers a provocative analysis of mythmaking in the modern era"-- _cProvided by publisher.
504			_aIncludes bibliographical references and index.
505	8		_aMachine generated contents note: Acknowledgments -- Introduction Superman: The Persistence of an American Icon -- 1 Superman Mythos and History -- 2 Ideology and Morality -- 3 Superman: The Object of Nostalgia -- 4 Production, Authorship, and Ownership -- 5 Readers and Audiences -- 6 Superman the Brand and Beyond -- Epilogue -- Notes -- Bibliography -- Index.
600	0	0	_aSuperman _c(Fictitious character)
630	0	0	_aSuperman (Comic strip)
650		0	_aSuperheroes _xSocial aspects.
650		0	_aHeroes in mass media.
650		0	_aMyth in mass media.
650		0	_aPopular culture _zUnited States _xHistory.
650		0	_aComic books, strips, etc. _zUnited States _xHistory and criticism.
948			_au694452
949			_aPN6728 .S9 G67 2017 _wLC _c1 _hEY8Z _i33039001426641
596			_a1
903			_a35641
999			_c35641 _d35641