000			01983cam a2200397 i 4500
001			2017037152
003			DLC
005			20190729110758.0
008			171019s2017 nyu b 001 0 eng
010			_a 2017037152
020			_a9780735213654 (hardcover)
042			_apcc
040			_aDLC _beng _erda _cDLC _dDLC _dMvI
050	0	0	_aHD9999.I492 _bG35 2017
082	0	0	_a338.7/61004678 _223
100	1		_aGalloway, Scott, _d1964-
245	1	4	_aThe four : _bthe hidden DNA of Amazon, Apple, Facebook, and Google / _cScott Galloway.
264		1	_aNew York : _bPortfolio/Penguin, _c[2017]
300			_aviii, 310 pages ; _c23 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references and index.
505	0		_aThe four -- Who are these companies and why write about them? -- Amazon -- How Amazon became the most disruptive firm in the largest economy -- Apple -- Tech goes luxury -- Facebook -- Love is key to longevity and great advertising -- Google -- Our modern-day god -- Lie to me -- The four and funny business -- Business and the body -- All businesses appeal to one of three organs -- The t-algorithm -- What it takes to get to a trillion -- The fifth horseman -- Who will be next? -- The four and you -- Follow your talent, not your passion -- After the horsemen -- Where are the four taking us? -- Acknowledgments -- Illustration credits -- Notes -- Index.
650		0	_aInformation services industry _xHistory.
650		0	_aInternet industry _xHistory.
610	2	0	_aAmazon.com (Firm)
610	2	0	_aApple Computer, Inc.
610	2	0	_aFacebook (Firm)
610	2	0	_aGoogle (Firm)
776	0	8	_iOnline version: _aGalloway, Scott 1964- author. _tFour _dNew York : Portfolio, [2017] _z9780735213661 _w(DLC) 2017050816
948			_au621813
949			_aHD9999 .I492 G35 2017 _wLC _c1 _hEY8Z _i33039001425130
596			_a1
903			_a35232
999			_c35232 _d35232