000 01101cam a2200325 i 4500
001 2018006195
003 DLC
005 20190816163534.0
008 180212t20182018nyu b 001 0 eng
010 _a 2018006195
020 _a9780735220867 (hardcover)
042 _apcc
043 _an-us---
040 _aDLC
_beng
_erda
_cDLC
_dDLC
050 0 0 _aHF6178
_b.A895 2018
082 0 0 _a659.10973
_223
100 1 _aAuletta, Ken,
245 1 0 _aFrenemies :
_bthe epic disruption of the ad business (and everything else) /
_cKen Auletta.
264 1 _aNew York :
_bPenguin Press,
_c2018.
264 4 _c2018
300 _a358 pages ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 344-345) and index.
650 0 _aAdvertising agencies
_xHistory.
650 0 _aAdvertising
_xHistory.
650 0 _aMarketing
_xHistory.
776 0 8 _iOnline version:
_aAuletta, Ken, author.
_tFrenemies
_dNew York : Penguin Press, [2018]
_z9780735220874
_w(DLC) 2018007151
999 _c234253
_d234253