TY - BOOK AU - Draplin,Aaron James TI - Draplin Design Co.: pretty much everything SN - 1419720171 AV - NC999.4 .D73 2016 U1 - 741.6092 23 PY - 2016///] CY - New York, NY PB - Abrams KW - Draplin, Aaron James. KW - Draplin Design Co KW - Graphic artists KW - United States KW - Biography KW - Commercial artists KW - Graphic arts KW - History KW - Commercial art N1 - "File under: so here's the deal." N2 - The story of Aaron James Draplin and his graphic design company, Draplin Design Company; "Esquire. Ford Motors. Burton Snowboards. The Obama Administration. While all of these brands are vastly different, they share at least one thing in common: a teeny, little bit of Aaron James Draplin. Draplin is one of the new school of influential graphic designers who combine the power of design, social media, entrepreneurship, and DIY aesthetic to create a successful business and way of life. Pretty Much Everything is a mid-career survey of work, case studies, inspiration, road stories, lists, maps, how-tos, and advice. It includes examples of his work--posters, record covers, logos--and presents the process behind his design with projects like Field Notes and the "Things We Love" State Posters. Draplin also offers valuable advice and hilarious commentary that illustrates how much more goes into design than just what appears on the page. With Draplin's humor and pointed observations on the contemporary design scene, Draplin Design Co. is the complete package for the new generation of designers." -- Publisher's description ER -