TY - BOOK AU - Fiell,Charlotte AU - Fiell,Peter TI - The story of design SN - 9781783130016 AV - NK1175 .F54 2013 U1 - 745.4 PY - 2013/// CY - London PB - Goodman Fiell KW - Design KW - History KW - Art and design KW - Industrial design N1 - Includes bibliographical references (pages 498-503) and index; The early origins of design -- Design and craftsmanship from the middle ages to the eighteenth century -- The age of reason and the industrial revolution -- Armory practice and a new system of rationalized production -- The new industrial age and the Great Exhibition -- The winds of reform -- The new art -- Art nouveau -- Putting theory into practice: from art manufactures to industrial products -- The American system and Fordism -- Reductivism, expressionism and rationalism -- Art deco and interpretations of modernism -- The great depression and the moderne style -- Design for war -- The American dream and good design -- Reconstruction and the spirit of optimism -- Pop design and the counter-culture -- Rationalism versus craft -- Postmodernism and internationalism -- Universal solutions versus creative individuality ER -