TY  - BOOK
AU  - Cracknell,Andrew
TI  - The real mad men: the renegades of Madison Avenue and the golden age of advertising 
SN  - 9780762440900 (hbk)
AV  - HF6182.U5 C73 2011
U1  - 659.10973/09046 23
PY  - 2011///
CY  - Philadelphia
PB  - Running Press
KW  - Advertising agencies
KW  - United States
KW  - History
KW  - 20th century
KW  - Advertising
KW  - Advertising executives
N1  - Includes bibliographical references (p. 220-221) and index
N2  - Taking a cue from AMC's award-winning drama Mad Men, provides a visual history of the key major ad campaigns of the 1950s and 1960s and the people behind them who kicked off the Creative Revolution
ER  -