TY - BOOK AU - Manheim,Jarol B. TI - Strategy in information and influence campaigns: how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want SN - 9780415887281 (hardback : alk. paper) AV - JA85.2.U6 M373 2011 U1 - 322.40973 22 PY - 2011/// CY - New York PB - Routledge KW - Communication in politics KW - United States KW - Public relations and politics KW - Lobbying N1 - Includes bibliographical references and indexes; Points of origin -- Information and influence campaigns -- Strategy and tactics in campaign communication I : winning the argument -- Strategy and tactics in campaign communication II : shaping the decision -- Networks and netwaves : organizing for influence -- Riding the waves : strategy and tactics in network activation -- Feeling the pressure : the dimensionality of targets -- Guarding the castle : deterring, deflecting, minimizing or defeating information and influence campaigns -- Information, and influence ER -