Levy, Steven.

In the plex : how Google thinks, works, and shapes our lives / Steven Levy. - 1st Simon & Schuster hardcover ed. - New York : Simon & Schuster, 2011. - v, 424 p. ; 25 cm.

Includes bibliographical references (p. 391-407) and index.

The world according to Google: biography of a search engine -- Googlenomics: cracking the code on internet profits -- Don't be evil: how Google built its culture -- Google's cloud: how Google built data centers and killed the hard drive -- Outside the box: the Google phone company. and the Google t.v. company -- Guge: Google moral dilemma in China -- Google.gov: is what's good for Google, good for government or the public? -- Epilogue: chasing tail lights: trying to crack the social code.

9781416596585 1416596585 9781416596714 (ebk.)

2010049964


Google (Firm)


Google.


Internet industry--United States.

HD9696.8.U64 / G6657 2011

338.7/6102504