TY - BOOK AU - Goidel,Robert K. TI - Political polling in the digital age: the challenge of measuring and understanding public opinion T2 - Media & public affairs SN - 9780807138298 (cloth : alk. paper) AV - HN90.P8 P643 2011 U1 - 303.3/80973 22 PY - 2011/// CY - Baton Rouge PB - Louisiana State University Press KW - Public opinion polls KW - United States KW - Digital media KW - Political aspects KW - Mass media and public opinion N1 - Includes bibliographical references and index ER -