TY  - BOOK
AU  - Taylor,Alex
TI  - Sixty to zero: an inside look at the collapse of General Motors--and the Detroit auto industry 
SN  - 9780300158687 (clothbound : alk. paper)
AV  - HD9710.U54 G47574 2010
U1  - 338.7/62920973 22
PY  - 2010///
CY  - New Haven [Conn.]
PB  - Yale University Press
KW  - General Motors Corporation
KW  - Management
KW  - Automobile industry and trade
KW  - Michigan
KW  - Detroit
KW  - History
KW  - Bankruptcy
N1  - Includes index; GM at the peak -- Growing up in the car-crazy fifties -- Cracks in GM's edifice -- Insecure colossus: the Roger Smith era -- Ford speeds up -- The Saturn moonshot -- Lee Iacocca, blemishes and all -- Bob Stempel and the crisis of '92 -- Jack Smith's unfinished revolution -- Bob Eaton's big score -- GM on cruise control -- Succession battles at Ford -- Wagoner takes over -- Nasser, Ford, and Mulally -- The legend of Lutz -- The uneven legacy of Lee -- GM's inexorable collapse -- The end of the road
ER  -