TY - BOOK AU - Kaufman,Josh TI - The personal MBA: master the art of business SN - 9781591843528 AV - HD31 .K343 2010 U1 - 650 22 PY - 2010/// CY - New York PB - Portfolio Penguin KW - Management KW - Study and teaching KW - Business KW - Commerce N1 - Includes bibliographical references and index; Why read this book? -- Value creation -- Marketing -- Sales -- Value delivery -- Finance -- The human mind -- Working with yourself -- Working with others -- Understanding systems -- Analyzing systems -- Improving systems ER -