Eisenberg, Lee,  1946- <br/><br/>
Shoptimism :  a journey into the heart and mind of the American consumer / 
by Lee Eisenberg. 
 - New York :  Free Press,  2009. 
 - xviii, 334 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 318-321) and index. 
<br/><br/><label>ISBN: </label>9780743296250 0743296257 
<br/><br/><label>LCCN: </label>2009002462 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior--United States.<br/>Consumers--United States.
<br/><br/><label>LC Class. No.: </label>HF5415.33.U6  / E47 2009 
<br/><br/><label>Dewey Class. No.: </label>306.30973