TY - BOOK AU - Chambers,K.Dennis TI - The entrepreneur's guide to writing business plans and proposals T2 - The entrepreneur's guide SN - 9780275994983 (alk. paper) AV - HD62.5 .C423 2008 U1 - 658.4/012 22 PY - 2008/// CY - Westport, Conn. PB - Praeger KW - New business enterprises KW - Planning KW - Business planning KW - Proposal writing in business KW - Business writing N1 - Includes bibliographical references and index; Start from strength : what's in it for me? -- Capture the elusive readers : what's in it for them? -- Conquer the first draft : the easy part -- Edit for power : the hard part -- Prepare for success : develop a realistic marketing plan -- Demonstrate financial credibility : money still makes the world go 'round -- Gerry young -- Writing in the 21st century : a guide to today's new mechanics -- Raise the bar : what you are really proposing -- Tie the knot : why your proposal makes the prospect so nervous -- The art and science of persuasion : convince readers to see it your way -- Watch winners at work : a model proposal ER -