Readings in advertising, society, and consumer culture / Roxanne Hovland, Joyce Wolburg, Eric Haley, editors ; foreword by Ron Taylor. - Armonk, N.Y. : M.E. Sharpe, c2007. - xiii, 425 p. : ill. ; 26 cm. Includes bibliographical references and index. ISBN: 9780765615442 (cloth : alk. paper) 0765615444 (cloth : alk. paper) LCCN: 2006038940 Subjects--Topical Terms: Advertising--Social aspects--United States.Consumption (Economics)--Social aspects--United States. LC Class. No.: HF5813.U6 / R36 2007 Dewey Class. No.: 306.3/4