Capitalizing on the curse : the business of menstruation /
Elizabeth Arveda Kissling.
- ix, 155 pages : illustrations ; 24 cm
Includes bibliographical references (pages 127-143) and index.
1. Introduction : from rags to riches -- 2. Marketing menstruation -- 3. Blood on-screen -- 4. Pills, profits, PMS, and PMDD -- 5. Manipulating menstruation for fun and profit -- 6. Tampon safety debates and product alternatives -- 7. The menstrual counterculture -- 8. Conclusion : how to break a curse.
158826310X (hardcover : alk. paper) 9781588263100
2005030836
Menstruation--Economic aspects--United States. Menstruation--Social aspects--United States. Sanitary supply industry--History.--United States Sanitary napkins--History.--United States Tampons--History.--United States