Kaden, Robert J. Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden. - London ; Philadelphia : Kogan Page, 2006. - xiv, [233] p. ; 24 cm. Includes bibliographical references (p. [233]) and index. ISBN: 0749445742 LCCN: 2005033282 Subjects--Topical Terms: Marketing research.Small business--Management. LC Class. No.: HF5415.2 / .K24 2006 Dewey Class. No.: 658.8/3