Profits before people? : ethical standards and the marketing of prescription drugs /
Leonard J. Weber.
- Bloomington : Indiana University Press, c2006.
- p. ; cm.
- Bioethics and the humanities .
Includes bibliographical references and index.
Ethics and for-profit business -- The pharmaceutical industry and its stakeholders -- Drug companies and healthcare professionals : the ethics agenda -- Medical professionalism and scientific integrity -- The industry's code : not good enough -- Drug samples : the most important gifts -- Marketing is not objective education -- Medical education : industry at arm's length -- Clinical research and the limits of commercial interests -- Citizens and consumers -- Direct-to-consumer advertising : conflicting interests -- Direct-to-consumer advertising : better is better.
0253347483 (cloth : alk. paper)
2005027198
Pharmaceutical industry--Moral and ethical aspects--United States. Marketing--Moral and ethical aspects--United States.